Usound.
Central Hearing Loss is an illness that affects more than one million Argentines and they don’t know it. That’s why SAMSUNG developed Usound, an app that allows you to perform a test to measure the level of hearing loss.
For the launch of the app, we developed a sensory film with surround sound that would allow us to experience hearing loss. And so, generating awareness of the disease and how to use it could help detect Central Hearing Loss it in time.
CLIENT
Samsung
AGENCY
Newcycle
COUNTRY
Argentina
